In Free Guy, Reynolds plays a non-player character within an open-world video game who discovers that he is a character in a video game. In addition to Reynolds, Free Guy also stars Jodie Comer, Joe Keery, Lil Rel Howery, Utkarsh Ambudkar, and Taika Waititi. Free Guy is directed by Shawn Levy (Night at the Museum, Date Night) and written by Zak Penn (Ready Player One) and Matt Lieberman (The Christmas Chronicles).
Some of the video gaming world’s most influential figures drop in for cameos including Imane “Pokimane” Anys, Lannan “LazarBeam” Eacott, Seán William “Jacksepticeye” McLoughlin, Tyler “Ninja” Blevins, and Daniel “DanTDM” Middleton.
Originally scheduled for a release in July of 2020, Free Guy has been pushed back several times due to the COVID-19 pandemic.