WEB DESK: Ayesha Omar has been announced as the host of ‘Lazawaal Ishq’, the first urdu reality show about love.
Speaking exclusively to Images from Istanbul where she is stationed for five weeks, Ayesha Omar described the project as “ a first of its kind for Pakistani and Urdu speaking viewers worldwide” Ayesha further said “ I will not reveal much right now, but the show has Pakistani participants, boys and girls that you can spot in the promo,” she said. “There’ll be a lot happening because it’s all about love, and there will be a winning couple. This is based on a hit reality show that has been adapted into many languages and filmed for various audiences. For its Urdu iteration, they needed an Urdu-speaking host, and I’m really grateful I was selected from many candidates.”
While international audience are no strangers to high-stacks romance show likeThe Bachelor (which first aired in 2002 and has since spawned dozens of spin-offs) or Love Island (arguably one of the UK’s biggest television exports), Pakistani contestants haven’t had the opportunity for a dating show of their own.
In Lazawaal Ishq, contestants four men and four women will live together in a villa, their every move captured on camera. Over the course of 100 episodes, they will navigate challenges, games, alliances and rivalries, all while attempting to find love.
A final “winning couple” will be crowned, echoing the competitive structures of its international counterparts. “You get to follow their journey, see the bonds form, watch the tensions rise, and see who ultimately makes it as the winning couple,“ Omar said.
The teaser for Lazawaal Ishq sets the tone with sweeping visuals of the Bosphorus. Omar is seen cruising across the sea before stepping into the show’s grand villa a luxurious house with a pool, where participants will live together throughout the series.
Ayesha Omar stated that “ in the search for true love, our participants will spend all their in this beautiful house. Every interaction of theirs will be recorded on cameras. These participants will engage in games and, through challenges, get to know each other better. The winning couple will be handsomely rewarded.”The promo then cuts to the eight participants arriving with their suitcases, ready to test their luck in love.
Viewers should expect a polished, cinematic production filmed in an international setting (Istanbul) with an emphasis on interpersonal storytelling. While romance is central, producers will likely foreground conflicts, alliances and emotional reveals that keep weekly engagement high. Early reports promise “drama guaranteed” — the language used by outlets covering the teaser.
Cultural adaptation is key: the show will balance authenticity with sensitivity to audience norms. That means Urdu-language conversations, some framing to reflect local values, and editing choices that aim to present relationships in a way that engages mainstream viewers while avoiding unnecessary provocation.
