Web Desk (May 29, 2018): Twitter has launched a special emoji for superstar Rajinikanth’s upcoming film Kaala. The film is produced by Rajinikanth’s son-in-law Dhanush’s production banner Wunderbar Films.
According to the microblogging site, the “emoji aims to delight Rajinikanth’s fans on Twitter by adding colour to the conversations and helping them connect to his character instantly.”
#TheKingArrives on Twitter!!! 🔥#KAALA EMOJI, because our #KaalaKarikaalan has next level swag. 😎
Try it out 👇🏻#Kaala #காலா #కాలా #कालाकरिकालन
10 DAYS TO GO!!! #KaalaIsComing 💯 pic.twitter.com/dsX0IofwcG
— Wunderbar Films (@wunderbarfilms) May 28, 2018
“We are thrilled to partner with Wunderbar Films for Kaala and delight fans in anticipation of the movie release with a special emoji-inspired by Rajinikanth.
“We look forward to partnering with films across India and enhance the #OnlyOnTwitter experience for everyone,” Keya Madhvani-Singh, Head of Entertainment Partnerships, Twitter India, said in a statement.
Kaala is set to hit the theatres on June 7.
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